Provided you plump for one of the more expensive and ornate Vector Lunas, you'll find a functional and simple approach to the smartwatch that will genuinely turn heads. It's almost unfair to compare the Vector to the likes of Android Wear and the Apple Watch, as it takes the opposite approach in nearly every manner: long battery, poor screen, no apps, basic features only. That's not a bad thing – smartwatches don't have to be computers on our wrists, and while the 30 day battery is a revelation, we feel the screen and notifications experience hold the Vector back from being a true challenger.

Any negative aspects depend on your expectations. It doesn’t run apps, doesn’t make or receive calls, or let you draw emoji on the screen. If these are things you require, the Vector isn’t for you. It’s not cheap either, but then neither is the Apple Watch, or any luxury mechanical watch. It does have a sizable bezel around the display, which is the least attractive aspect of the design, but it’s not a deal breaker. The app could also do with a little polish.

Terrific battery life doesn’t make up for the clear software and tracking shortcomings.